“Instead of one–way interruption, Web marketing is about delivering useful content at just the precise moment that a buyer needs it.”
~ David Meerman Scott
Internet marketing is extremely different than radio and T.V. advertising. It’s not about getting people to listen to you; it’s about meeting them where they are. That’s not something that you can do well 15 minutes a day once a week. In order to successfully meet people where they are, and present your book at just the right moment, you have to allot enough time for marketing. That’s why in the beginning of this book I suggested visiting forums twice a week. Social media sites such as Facebook and Twitter are awesome, but forums are where you make real connections.
Stop Interrupting - Make Connections
Visit the forums and see if you can answer some questions in your niche.