“Build relationships where your readers grow to know, like and trust you.”
We already know that marketing is about building relationships, but the kind of relationships you build is important as well. I have relationships with some members on LinkedIn that don’t encourage me to know them anywhere else – and I certainly don’t like or trust them... You don’t want to be one of those people.
I’m not talking about walking around on egg shells or doing everything in your power to be a people pleaser, I’m just talking about putting your best foot forward. Let others know that your real, and that you care about more than selling your books or getting the last word.
Send one of your followers a thank you note on Facebook, or send the administrator of a group on LinkedIn a message letting them know you appreciate them and all that they do.
Days to go: 254