“Clarity trumps persuasion.”
~ Dr. Flint McGlaughlin
Often times, writers tend to be wordy. Think back to the classic books. Writer’s have a love obsession with words, but readers… not so much. Most readers like things to be simple. They don’t have the patience for unneeded words. If you’ve ever read a novel where the author got carried away, you’ll completely understand. You start skimming to find the spot where the story actually picks back up – we do the same thing with blog posts and other things that we read. We don’t want our time wasted – and reading time is precious. Don’t focus so much on convincing the reader to see things your way, instead say what you need to say clearly and quickly.
If you don’t already have your own website (not blog, website), start looking into what it would take to get there.
Days to go: 202