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Wednesday, May 1, 2013

Fix It

Day 121

“Fixing problems is the most powerful marketing you can do.”
~ Andy Sernovitz

Do you have a broken link on your website? An uninteresting book blurb? Taking the time to go through your website and marketing materials to make sure that they are accurate, working, and up to date, is one of the most important things you can do as a book marketer. If potential buyers can’t buy your book, then you have a problem – a problem worth fixing.

Don’t look at problems that arise as setbacks, but as powerful marketing tools and time well spent.

Marketing prompt:

Take a look through your website to make sure all of your links work correctly.

Days to go: 244

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