“There is no ‘one–size–fits–all’ way to build an audience.”
~ Stuart Mills
I've said it before, and I’ll say it again, there’s no such thing as a one-size-fits-all marketing plan. What works for me and my book, might not work for you and your book. While it’s always a good idea to pay attention to what other authors are doing, it’s not such a good idea to imitate them.
I read a blog post where the author said she lives by the rule of monitoring the world of book marketing as a whole, and then choosing the strategies that she’s most comfortable with. You don’t have to be a public speaker. You don’t have to blog. You don’t have to do anything. You can pick and choose what works for you.
Evaluate your marketing plan to make sure it’s really what you want to be doing. Change a few things up if you need to.
Days to go: 241