“...the Internet has turned what used to be a
controlled, one–way message into a real–time dialogue with millions.”
~ Danielle Sacks
You can’t always control what message others are getting
about your book. Book reviews can both make and break sales. Even the
information that you put out about your book is something that others can
comment on and share opinions about. This is awesome for building relationships
and networking, but it’s not always a good thing.
A Google search will turn up results for your book that you
probably didn’t even know existed. One site is giving a book of mine away for
free – with a note that they recommend paying for a legitimate copy. Reporting
such sites will help, but there is no way to put a stop to it all together.
Part of marketing, is just knowing what marketing messages are out there for
your book – even if you didn’t create them.
Marketing prompt:
Do a Google search for your book. Search PDF versions and
reviews. See where your book is selling, and make sure they are all authorized
sources.
Days to go: 327
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The main reason I write is to help other authors. I would love your feedback or suggestions for future posts or devotions. You can leave a public comment here, or use my contact form to send me a private message.